CONSUMERS PLAN TO CRUISE THROUGH 2021 ACCORDING TO MAIL METRO MEDIA RESEARCH
Perhaps unsurprisingly when faced with short, dark days, blue Monday, the pressure of new year’s resolutions and the slump after the Christmas break, January sees the highest search numbers online for ‘Cruises’ as people begin dreaming of their next escape, and this...
MY LOVE FOR LOCAL DURING LOCKDOWN
By Natalie King I started my media carer 18 years ago working as a sales rep for a regional newspaper, my role was originally as a motors rep but I soon got promoted and was the solus rep for a paper called the Villager, which got distributed across 10 very affluent...
CONSUMER SPENDING TRENDS – AN OPPORTUNITY FOR BRANDS TO INCREASE AWARENESS WITH INSERTS
For many of us, Christmas is the most special time of the year. A season full of festivities where we are able to spend quality time with family and friends whilst also buying presents for one another. The long anticipated build up begins far in advance of December...
DAILY MAIL AND GENERAL TRUST’S METRO PERSEVERES THROUGH LOCKDOWN
By Jackie Robinson No matter what 2020 has thrown at us in the Newspaper industry, we are proud to see how many Publishers have responded to such a difficult trading period and would like to congratulate DMGT on how they acutely adapted their business strategy to help...